Hey Lovers!
I’m sure you all know by now just how much I love it when big retailers play a part in either giving back to society or of course playing their part in reducing waste that goes out into the environment. Through the Garment Collecting initiative, H&M is doing just that!
H&M South Africa has been taking the necessary steps to ensure they play their role at fulfilling the goals they’ve set out towards a more sustainable fashion future. Through their partnership with Clothes For Good, a local social enterprise based in Pretoria, H&M touches on upcycling and recycling, two of the many ways to fulfilling their goals towards a more sustainable fashion future.
For me, it’s definitely being a fashion recycler and the overall inclusion that this initiative encompasses!
How it works:
Step 1: Clothes to Good will collect customers’ recycled garments from the H&M Distribution Center
Step 2: The preloved fashion items are carefully sorted at the Clothes to Good facility
Step 3: Once sorted, the preloved items are resold, repaired or upcycle
How can you be a part of the sustainable fashion movement?
Simply pay a visit to your nearest H&M store. Make your way to the garment collecting bin, situated next to the cash desk and drop off your pre loved items.
Once you’ve dropped off a shopper bag of your pre loved fashion items, you’ll receive a 15% discount voucher in return to spend on your next purchase – one voucher per purchase. This initiative runs throughout the year and all textiles from all brands, in any condition are welcome! 
About Clothes To Good
Clothes to Good supports micro-business owners (mostly mothers who have children with disabilities) to resell items that can be re-worn and to generate an income. 60% of the items are upcycled by inclusive teams (i.e. including people with disabilities) to repair by seamstresses (i.e. in-house, but mostly donated to non-profit partners) as well as re-used making toys at the Clothes to Good toy factory for the Clothes to Good 123ECD programme run nationally (i.e. https://clothestogood.com/ecd.html )
