H&M has launched the “Beyond the Rainbow” campaign in support of the LGBTQIA+ community and Pride. Through this interactive campaign, H&M once again affirms that they stand by the LGBTQIA+ community. You can check out their newly developed web app ( https://beyondtherainbow.hm.com/ ) where you can access the telling of individual stories from the other side of the rainbow. https://www.youtube.com/watch?v=VyPKzBl2Mbk&list=PL8SMpuBlgs3kLTNNJ-1Ce8KY7sdJ6afK-&index=12 Stories of “love and hate, of growing up and coming out, of finding true love wherever and whoever you are and celebrating everyone’s right to be themselves.” Stories of people from all over the world, of varying ages, gender and sexual orientation have been featured on the interactive platform. You too are invited and encouraged to share your own personal stories and support the core values of diversity, equality and transparency which are the heart of Pride. In this years Pride campaign, two South Africans have joined in and shared…