HMSouthAfrica – Thandolwethu Tsekiso

Fashion

The Rabanne H&M Collection

By Thandolwethu Tsekiso January 24, 2024

I had the pleasure of attending the official launch event for The Rabanne H&M Collection. Held at Circa Gallery, the venue was the perfect place to celebrate this one of a kind collaboration. Rabanne H&M flirts with fantasy, dances through decades and dreams about the future. Bringing together the carefree exuberance of the 1970s, the optimistic futurism of Rabanne and a touch of retro-inflected romance, the collection channels a modern vision of approachable opulence, joy and confidence. The announcement of Rabanne H&M during Paris Fashion Week marked the end of months of eager speculation and anticipation. The revelation took place during a star-studded party at club Silencio. Pop icon Robyn kicked off the evening with an exclusive performance, while DJ and producer Peggy Gou kept the crowd dancing. The event provided an electrifying first glimpse of the collection, with special guests such as Cher, Elle Fanning, Peggy Gou, Robyn, Irina…

Fashion

#OWNYOURCURVES WITH H&M’s NEW CURVY FIT DENIM STYLES DESIGNED FOR ALL BODY SHAPES

By Thandolwethu Tsekiso August 24, 2022

H&M South Africa is celebrating curves with the launch of five new styles and shades added to its popular Curvy Fit Denim collection. The collection is designed with less gaping at the waist and more room through the hip and thigh. The design aims to offer customers a comfortable fit that will hug their bodies and inspire them to celebrate their curves. The denim in the collection is made using more sustainably sourced materials like BCI cotton (BCI-Better Cotton Initiative), recycled cotton, and recycled polyester. “We are excited to add more styles to The Curvy Fit Denim range, following the success and demand when we first introduced this product to our South African customers. With the latest campaign, we want to continue to encourage our customers to own and flaunt their curves and their style the best way they can “ says Caroline Nelson, H&M South Africa Country Manager. The…

Fashion

H&M X Clothes 2 Good

By Thandolwethu Tsekiso October 1, 2021

H&M South Africa has partnered with Clothes 2 Good, a social enterprise which recycles pre-loved clothing as a means of creating micro-business opportunities, employment and job readiness/skills training for the vulnerable community sector. As a leader in sustainable fashion, H&M’s partnership with Clothes 2 Good is a true reflection of their commitment to #sustainablefashion. Through the Micro-business Programme, H&M South Africa drives meaningful and long-lasting impact across the entire fashion value chain, which in turn also supports Clothes 2 Good in creating sustainable livelihoods for low-income communities, with particular focus on people with disabilities and their families. Today, as we’re faced with the enormous socio-economic challenges presented by the COVID-19 Pandemic, these 108 women stand as successful entrepreneurs in their communities by selling recycled and pre-loved clothes collected in H&M stores. You can play your part in supporting the 108 women – 56 of whom are mothers of children with…

Fashion

Beyond the Rainbow

By Thandolwethu Tsekiso June 4, 2021

H&M has launched the “Beyond the Rainbow” campaign in support of the LGBTQIA+ community and Pride. Through this interactive campaign, H&M once again affirms that they stand by the LGBTQIA+ community. You can check out their newly developed web app ( https://beyondtherainbow.hm.com/ ) where you can access the telling of individual stories from the other side of the rainbow. https://www.youtube.com/watch?v=VyPKzBl2Mbk&list=PL8SMpuBlgs3kLTNNJ-1Ce8KY7sdJ6afK-&index=12 Stories of “love and hate, of growing up and coming out, of finding true love wherever and whoever you are and celebrating everyone’s right to be themselves.” Stories of people from all over the world, of varying ages, gender and sexual orientation have been featured on the interactive platform. You too are invited and encouraged to share your own personal stories and support the core values of diversity, equality and transparency which are the heart of Pride. In this years Pride campaign, two South Africans have joined in and shared…

Fashion

H&M joins forces with Maisie Williams as Global Sustainability Ambassador to change the future of fashion

By Thandolwethu Tsekiso April 14, 2021

H&M is thrilled to announce a partnership with Maisie Williams to lead a worldwide initiative towards a more sustainable fashion future. In a major effort towards meeting the goal of only using recycled or other sustainably sourced materials by 2030, Williams will join H&M throughout the year to drive change in fashion in the virtual world and real life. Encouraging the reuse, remaking and recycling of unwanted garments in a united effort to close the loop in fashion. 12 Apr, 2021 08:00 CEST ”I am excited to finally share the news of my partnership with H&M as Global Sustainability Ambassador and cannot wait for you all to see what we have been working on. In this role, I will be working closely with experts within H&M to drive sustainability initiatives and shape the path towards an accessible and circular fashion future. The longterm goal is to use 100 percent recycled or other sustainably sourced materials for textiles…

Fashion

Kangol x HM: a fresh new streetwear collaboration for self-made generation

By Thandolwethu Tsekiso March 5, 2021

It’s official, the Kangol x H&M collection has finally hit SA shores. Streetwise icon Kangol meets H&M with a 31 piece collection with iconic streetwear brand Kangol. Featured as co-collaborator is Mabel, BRIT Awards Best British Female Solo Artist and international music artist. Legendary streetwear label Kangol is one that can be instantly recognised for its kangaroo logo. Throughout the years, my introduction and re-introduction to the brand has been through the world of Hip-Hop music, with LL Cool J, Missy Elliott and other greats making it one of the coolest brands growing up. With that said, the classic Kangol bucket hat for one is a piece in the collection I can foresee selling out immediately. What pieces can you look forward to? As we officially dip out of Summer and into Autumn, the Kangol x H&M collection couldn’t have dropped at a better time. For the self-made generation like…

Fashion

LEE x H&M: Collaborating for the next generation of more sustainable denim

By Thandolwethu Tsekiso January 21, 2021

The news is officially out and the 28th of January just couldn’t come any sooner! H&M has collaborated with American denim legends Lee to push for the next generation of more sustainable denim. This collaboration takes a holistic approach which speaks to the conscious efforts H&M has been taking to play their part in a more sustainable approach to fashion. From fabric selection right through to production, sustainability is central to this collaborations design. WHAT FABRICS HAVE BEEN USED? H&M will officially introduce its first 100% recycled cotton jeans, made from 80% post-industrial waste and 20% post-consumer waste. One can also look forward to enjoying cotton-free denim, made instead from renewable man-made fibres, as well water-saving dyes and lower impact denim washes that are 3rd party verified for their lower water usage, chemical, and energy consumption. To take things a step further, for the very first time, H&M will further…